For most people, cruising is a luxury treat. Passengers expect a continuity of excellence and service throughout all aspects of their voyage. Our trunk shows are perceived as an integral part of the cruise experience. An MDF trunk show may not always be able to offer the same variety of goods available ashore, but the representatives onboard have time. Time to form a relationship with the guests not only during shop hours but also over drinks, dinner or even on tour.

Retailers in a port of call have to sell themselves and their products within minutes of meeting a potential customer. Passengers are all too familiar with the hard sell in tourist shops and generally do not relish the experience, preferring to use their limited time sightseeing and relaxing.

The entertaining presentations typical of an MDF trunk show appeal to many guests seeking to broaden their appreciation of the travel experience. These passengers often feel compelled to purchase a significant memento of their cruise after learning about it.